Publicity Kit

Congratulations!

Your organization has completed a certification or stamp of approval award, joining an elite group recognizing the need for:

Differentiation in a competitive market, now is the time to make your organization stand out
Independent 3rd party verification and validation
of achievement
Continuous improvement
Operational excellence
Risk mitigation
Resiliency

We can help you gain even more from your achievement, making it easy to further showcase your award.

Click below to find usable samples to leverage and promote your achievements, plus see examples of what others have done. To access the Uptime Institute corporate logo and guidelines, see here. Contact us, we are here to help.

Website Awards and Compliance Pages

Press Releases

Social Media

Blogs and White Papers

Corporate Communications

Your organization’s recent achievements and the excitement around them can also be shared with your employees, partners, investors and stakeholders as part of your ongoing communications. This could include announcing to employees and through new or existing communication channels to ensure that they can participate and share in your good news. Examples include, newsletters, annual reports and more.

Investor Relations page

Internal Communications:
Clients have shared the process of certification they have gone through with individual or multiple data center sites, showcasing the significance of the achievement and highlighting the impact the achievement brings to the organization.

Company Newsletters:
Newsletters are another good way to communicate achievements to staff. Your announcement in a newsletter could be a derivative of a press release, a case study, or simply a few sentences explaining the process and the significance of the achievement.

Here is some example copy for a newsletter:
We are pleased to announce that (Company) is further extending our push for excellence and have achieved Uptime Institute’s (list award here), validating that our organization now meets global standards to demonstrate our strong commitment to existing and future customers. Our exemplary team worked directly with Uptime Institute experts to complete the assessment, further utilizing and adding best practices. In the process, we continue to learn and improve, with the opportunity to go deep into each step of our technical and operational processes and activities. This includes the applying the information learned into further team training, but also taking that further into vendor training, visitor trainings and more. We have been able to change some internal training processes and build upon Uptime Institute recommendations. We are proud of our internal teams and what we have been able to accomplish.

Training Materials:
Most companies have some form of formal training for new employees or when existing staff transitions from one department to another. The onboarding and continuous training materials developed by organizations is yet another great opportunity to educate company staff on organizational achievements, awards, and certifications.

Annual Reports:
When annual reports are created, include a description of your achievement along with the foil image. This provides additional exposure to stakeholders and emphasizes the significance and value the achievement presents to your organization.

	We are pleased to announce that (Company) is further extending our passion for excellence and have achieved Uptime Institute’s (list award here), validating our organization’s strong commitment to existing and future customers.

Sales, Product and Site Specific Collateral:
Sales and product collateral and videos present another opportunity to further highlight, display and promote the significance of your achievement. Tell your organization's own story to reinforce the significance and value the achievement represent.

Case Studies

Videos